Tag: trends

5 Enterprise SEO Trends To Watch In 2023

Amel

As purchasing power continues to shift and paid marketing budgets dwindle, SEO is increasingly important for business executives who are looking to stay ahead.

By leveraging critical insights into consumer trends found through comprehensive SEO, strategies, decision-makers can remain agile in an ever-changing market landscape.

This article identifies five key trends and areas of opportunity to watch for in 2023.

What Is Enterprise SEO?

Enterprise SEO is the fundamental and strategic execution of organic programs across enterprise-level organizations.

This involves managing large-scale SEO projects for organizations with large websites and a wide range of products and services.

Large brands with multiple departments and infrastructures are typical examples of organizations that utilize enterprise SEO technology and implement core principles into the business.

The same applies to organizations that have thousands of webpages.

Enterprise SEO also involves stakeholder management, planning and strategy, and alignment with corporate goals compared to regular practices.

What Has Changed In Enterprise SEO?

In 2022, this involved improving cross-channel and broader departmental collaboration and advancing workflow, reporting processes, and systems.

We also saw more SEO professionals utilizing data and insights in real time and embracing AI-based automation.

Fast forward to 2023, and we see SEO being engrained in organizations – and AI being infused in SEO – looking for cost-efficient channels that can deliver return on investment (ROI) and add incremental benefits in terms of compounding benefits.

Screenshot from Google Trends, March 2023

With over 90% of organizations planning to utilize SEO in 2023, it’s here to stay. It is here to change, adapt, and grow!

It is changing beyond its traditional siloed boundaries, bringing new opportunities for those who exercise agility, flexibility, and willingness to change.

5 Essential Enterprise SEO Trends To Watch In 2023

 1. Compounding SEO Value

As most marketers are being asked to do more, companies focusing on SEO see a compounding return on their investment yearly.

At BrightEdge (my employer), we study different industries; we’re seeing that leaders from last year are getting a return on their SEO work that grows over time.

For example, we tracked the performance of the top-ranking pages for the top 1,000 ecommerce terms over the last year.

We found that this year, those same pages are driving 20% more keywords each, resulting in a 120% lift in traffic, according to click data.

BrightEdge SEO Now: Companies interested in SEOImage from BrightEdge SEO Now, March 2023

As users engage with your page, it builds authority. And as more searches emerge related to that page, they are shown for those different keywords as well. Moreover, the traffic goes away once you stop spending on paid channels.

So, the compounding effect of SEO is worth noting, and it’s driving significant value for ecommerce pages.

The work done by SEO pros today also pays off in the long run.

2. Search Updates, Best Practices, And Search Engine Algorithms

We are only in Q1 of 2023, and the pace of change and innovation – especially around AI – has been rapid. One of the biggest challenges facing

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Hydraulic Tubing Anchor Market To See Rapid Worldwide Growth, Progressive Trends, Regional Developments and Challenges by 2030

Amel

PRESS RELEASE

Published March 28, 2023

 

Report Description:

Coherent Market Insights has published the latest research study “Hydraulic Tubing Anchor Market 2023” analysis by the following subjects: Industry size, share, growth, segmentation, manufacturers and developments, key trends, market drivers, restraints, regulations, distribution methods, opportunities, strategies, potential road maps, and annual forecast till 2030. Your company will expand significantly faster if you use an authoritative source of statistical surveying such as the Hydraulic Tubing Anchor Market Report. This Report also delves into important information such as spending, expenses, income, and end-clients.

The recent technological advancements and increased demand are helping to drive market expansion. The Hydraulic Tubing Anchor Market report provides a thorough analysis of the market based on various aspects such as sales, sales analysis, market size, share, trends, and key driving factors. The study also includes Porter’s five forces model, portfolio and financial analysis, and a company overview of services and goods. Such statistical techniques give critical information for identifying profitable prospects in the Hydraulic Tubing Anchor industry.

Market Scope:

The study segments the regional Hydraulic Tubing Anchor Market by application, type, service, technology, and region. Each chapter in this segmentation provides readers with a thorough understanding of the market. A closer look at segment-based research is intended to provide readers with a better understanding of the market’s potential and risks. It also analyses political possibilities that are predicted to have a modest and large influence on the market. The regional Hydraulic Tubing Anchor Market study evaluates shifting regulatory conditions in order to create accurate estimates regarding possible investments. It also assesses the danger of new entrants and the competitive rivalry’s strength.

Request a Sample to obtain authentic analysis and comprehensive market insights at –
https://www.coherentmarketinsights.com/insight/request-sample/3597

Competitive Outlook:

The latest research study thoroughly assesses the global Hydraulic Tubing Anchor market’s extremely competitive environment. It presents the company profiles of the top market participants in a structured manner. This portion of the research examines the effective actions done by these players for long-term company expansion. Furthermore, to describe the general market landscape, this section highlights the key advancements and financial positions of these organizations. The established and emerging companies’ corporate profiles have been evaluated utilizing powerful analytical methodologies such as Porter’s Five Forces analysis and SWOT analysis. To retain their market position, these firms have used different business methods such as new product releases, mergers and acquisitions, partnerships, and collaborations.

Top Key Players Included: 

• D&L Oil Tools
• Peak Completion Technologies Inc.
• Don-Nan
• Rubicon
• Black Dog
• Dongying Kangya Petroleum Equipment Co. Ltd.
• Wise Channel Industries Limited
• Tianjin Soright Technology Development Co. Ltd.

Detailed Segmentation:

  • On the basis of type, the market is segmented into:
    • Differential Pressure Tubing Anchor
    • Pressure Tubing Anchor
  • On the basis of application, the market is segmented into:
    • Drilling for Oil
    • Mining
    • Others

Regional Analysis:

◘ North America (U.S., Canada, and Mexico)
◘ Europe (Germany, U.K., France, Italy, Russia, Spain, Rest of Europe)
◘ Asia-Pacific (China, India, Japan,

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6 web design trends to watch in 2023

Amel

Since its inception in the mid-1990s, the web has been an interactive place. In 2023, we expect user immersion to be integral to all facets of web design. That includes the technology to empower web users to participate in shaping their own experience of the web — not just in the metaverse or Web3 or whatever turn the digital zeitgeist takes next, but also in small yet meaningful parts of their daily internet use. 

Given this focus on more immersive experiences, we’ve outlined 6 top trends that are worth watching in the world of web design, which range from a new (old) aesthetic, to parallax scrolling and beyond. (For a bit of fun, take a look at these classic scrollbar designs.)

01. Y2K aesthetic

web design trends 2023 - beige background webpage with text in bubbles

Designer Christopher Nelson’s personal portfolio site references Y2K design with clean, flat-color, sticker-like images and pixelated fonts (Image credit: Webflow)

The early 2000s style has made a comeback over the last few years in everything from music to fashion to art. This trend has carried over to web design, where we expect the nostalgia wave — particularly the Y2K aesthetic — to continue to grow and develop. By capitalising on wider trends like Y2K, designers can help site visitors connect better with their sites and create relatable experiences that encourage visitors to immerse themselves.  

In the early 2000s, images loaded slowly. So, web design often involved simple, text-heavy layouts dominated by white space. And the fonts were usually simple, like sans serif or monospaced. Sometimes they were visibly pixelated, as Christopher Nelson demonstrates in his contemporary website (opens in new tab). 

You can find Y2K inspiration in resources like the Internet Archive’s Wayback Machine (opens in new tab). Or try the Web Design Museum (opens in new tab) — which has a great Twitter feed (opens in new tab). The museum is a curated collection of screenshots of notable designs from the late 1990s and early 2000s.

02. Custom fonts and lettering  

web design trends 2023 - a website with a mix of colourful fonts

Leandro Assis’ website is just as fun as his custom fonts. (Image credit: Webflow)

Given the enthusiasm for text-based website designs in recent years, look for custom fonts and hand-created lettering to be this trend’s next wave in 2023. Personalised touches like customised fonts foster a more immersive experience for visitors. 

Text can be a key graphical element, and illustrative styles are on the rise. A fantastic example of hand-drawn lettering is the work of Leandro Assis (opens in new tab), a Brazilian lettering artist. His bright, lively fonts are inspired by cartooning and illustration. To make his work even more striking, Assis has sometimes created animated effects with his lettering. His graphic style has been embraced by clients including Nike (opens in new tab), Amazon Music (opens in new tab), and RuPaul’s Drag Race (opens in new tab). 

03. Shared frameworks 

Similar to the growth we’ve seen in open-source software, we expect to see an increase in popularity of shareable frameworks in 2023, as

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Top Web Design Trends 2023

Amel


Website Design • Websites Examples • • 20 minutes READ

Some say trends in web design come and go: there is no point in following them. It is just a waste of precious time, money, and resources. One day big, bold typography makes a considerable impact, whereas another day, small and elegant font face amazes the audience.

However, a good website that does its job well (presents the company, promotes the product, and generates conversion) should be not only functional but also visually appealing. It needs to meet technical web standards as well as target audiences’ expectations, which are generally centered around something fresh and exciting.

It is here where web design trends come into play. They allow you to meet current expectations of the audience and make the website look worthy of attention and time.

This year we’ll continue to see the rise of no-code web design tools such as Siter.io, which will make easier to create websites.

Looking up-to-date has a massive impact on the marketing side of projects. It improves the company’s position in the market and creates a solid foundation to make the most out of campaigns. It builds trust and adds credibility, which are crucial to the customer’s decision-making process. Actually, it comes with a long list of benefits vital for companies to survive in today’s competitive market, from creating a wow factor to providing much-needed functionality.

Let us consider the biggest trends to watch for and implement in website design in 2023 to stay on top of things and secure your position in the market.

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Read more about previous trends:

Also, we recommend reading the email design trends.

Top Web Design Trends 2023

It is difficult to make precise predictions about the top web design trends for 2023, as the field is constantly evolving, and new technologies and design approaches are always emerging. However, here are a few potential trends that may shape the direction of web design in the coming year:

Interactive Websites

We will start our list with one of the biggest trends in the web design universe – interactivity. Of course, this is not something new or unexpected.

The modern state of technologies (including web browser support capabilities) has drastically improved. Therefore, we can see how this trend slowly but surely is evolving into something grandiose yet meaningful and becoming an integral element of website design, like a slide-out menu or mobile-friendliness.

Creating an interactive user experience in 2023 has solid ground. It is what your target market expects from you. According to marketers, interactive content is twice as likely to engage a visitor as static content.

It is also what Google (the No. 1 search engine in the world) wants you to do. I bet

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New Trends in Web Development in Singapore

Amel

New trends in web development

With the ever-changing landscape of the internet, web development in Singapore has to keep up with the latest trends and technologies to stay ahead of the curve. Here are some of the new trends in web development that businesses should take note of:

1. Chatbots

With the rise of artificial intelligence (AI), chatbots have become one of the most popular tools for businesses to interact with customers online. By using natural language processing (NLP), chatbots can understand human communication and provide a more engaging experience for users.

2. Motion UI

Adding animation and transitions to websites can help make them more engaging and interactive for users. Motion UI is a tool that helps developers create these animations easily without having to code them from scratch. This is especially useful for creating micro-interactions that can improve user experience on a website.

3. TensorFlow

TensorFlow is an open-source software library for machine learning. The tool can be used to build neural networks and train them for different tasks like object recognition or language translation.

4. Vue.js

Vue.js is a JavaScript library for building user interfaces. The library is minimal, fast and easy to use. It has a small footprint, making it ideal for mobile devices.

5. Yarn

Yarn is a command line tool that helps you manage the dependencies of your JavaScript application. It uses the package.json file to automatically resolve dependencies and install them.

6. Kibana

Kibana is a front-end data visualization tool for Elasticsearch built on top of React.

Mobile first: development for mobile devices first

The way we use the internet is changing. More and more people are using mobile devices to access the web. This trend is called “mobile first.”

What does this mean for web developers? It means that they need to design and develop websites for mobile devices first. This is because most people now use their mobile devices to go online, not their desktop computers or laptops.

So, what does this mean for you if you’re looking to get into web development? It means that you need to learn how to design and develop websites for mobile devices. You also need to be familiar with responsive design, which is a technique that allows websites to adapt to different screen sizes.

If you’re not sure where to start, don’t worry. There are plenty of resources available online that can help you learn everything you need to know about developing mobile devices.

Responsive design: creating websites that look good on all devices

As the world becomes increasingly digitized, it is important for businesses to have a website that looks good on all devices. Responsive design is a type of web development that creates websites that are easy to read and navigate on any size screen.

This is especially important in Singapore, where over 80% of the population uses smartphones. Businesses that don’t have a responsive website are missing out on a huge potential customer base.

Responsive design is not only about making …

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10 Important SEO Trends You Need To Know [Podcast]

Amel

Page Experience, Core Web Vitals, and link spam, oh my!

Those looking for a bit of respite from the chaos of 2020 found more of the same in 2021 as the ongoing pandemic and a series of substantial Google updates and announcements kept the SEO industry on our collective toes.

Now that we’ve turned the page and 2022 is well underway, where should you focus your SEO resources, talent, and time?

What SEO trends do you need to keep on your radar to future-proof your strategy?

Miranda Miller, our Managing Editor, joined our founder and host of The Search Engine Journal Show, Loren Baker, to chat about the SEO trends our expert contributors are calling out as most impactful for the year ahead.

In the SEO Trends 2022 ebook, you’ll discover what 44 industry experts are thinking and planning around content quality, searcher intent, evolving SERP features, smart automation, and more.

Catch Baker and Miller’s commentary on their favorite SEO trends, news about specific Google features and updates, and more in this episode of The Search Engine Journal show.

Read on to learn the top 10 trends you need to know for 2022 planning from our panel of experts in search marketing and get the full ebook (free to download) for more from each expert.

1. User Intent

One of the most talked-about topics for 2022? User intent. It’s a trend that’s here to stay.

Kristina Azarenko, SEO Consultant & Founder of MarketingSyrup Digital Inc., believes it’s time for people to finally “stop thinking in terms of ‘SEO content’ and create content for users with the intent and keywords in mind.”

Himani Kankaria, Founder at Missive Digital, said, “Considering the updates like Google rewriting meta title tags and coming up with indented results on SERPs in 2021, it seems Google is working hard to identify the right intent behind a user’s search, irrespective of the type of queries.”

That’s where SEO professionals need to focus on bringing a holistic approach to your content strategy in 2022, she said.

“Be it video, blog, or web content, it must be planned for the keywords, users’ intent behind searching and consuming them, your intent behind creating them, and the stage at which your consumers are in the buyer’s journey,” Kankaria added.

Suganthan Mohanadasan, Co-founder & Technical SEO Lead at Snippet Digital, agrees.

“Search intent will become ever more important in 2022,” he said. “Understanding search intent continues to become more important than ever, particularly with the introduction of Google’s Multitask Unified Model (MUM) update.

“I think we will see more search marketers rethink their approach to content creation by focussing on understanding search intent more intelligently,” Mohanadasan added, noting that keyword research will always remain an important bedrock to organic search strategy.

Even so, we need to be able to look beyond keywords in their raw form and draw meaningful insight from them.

“Understanding the relationship between your keywords and knowing how to target them to meet

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