As an industry in a constant state of flux – thanks to changing algorithms, user needs, and competitor content – search engine optimization is a field that demands professionals to stay up to date on the latest trends and best practices.
And while you could spend hours scouring the internet for useful articles, forum discussions, and the like, there’s a better way to gain new knowledge and grow your network simultaneously: SEO conferences.
In just a few hours or days, you can gain a wealth of new information from peers and industry leaders, including information on what’s working and what isn’t and various search engine ranking success strategies.
They allow you to share strategies, brainstorm solutions, and build relationships with current and future SEO leaders.
Of course, in the aftermath of a global pandemic that put the kibosh on in-person events for over a year, many of the top events in SEO went virtual.
Thankfully, as things have started to return to some sense of normalcy, the physical events have often returned.
But don’t worry if you’re still not comfortable going to crowded events with a bunch of strangers; there are plenty of online conferences, summits, and workshops too.
Here’s a look at some of the best online and in-person SEO conferences for the rest of 2022 and heading into 2023.
Coming Up In 2022
There have already been several excellent SEO and digital marketing events held this year, but if you missed them, don’t fret. There are still plenty of good ones on the docket.
You may not even have to travel; with concerns over COVID-19 still high, many events have added virtual components to their in-person events, so you can get all the benefits of attending – without risking your health.
Inbound 2022
Date: September 6-9, 2022
Format: In-person or online
Location: Boston, MA
Speakers: Barack Obama, TJ Adeshola, Brian Halligan, and others
Cost: In-person – $1,199; Virtual – free
About: This annual event is powered by HubSpot, bringing together global thought leaders for a hybrid conference discussing marketing, sales, and customer success operations.
It covers a wide range of topics, including an SEO meetup hosted by Dale Bertrand and strategies for uncovering data-driven insights.
Ad Age Next: Social & Influencer Marketing
Date: September 13, 2022
Format: TBD
Location: TBD
Speakers: TBD
Cost: TBD
About: Ad Age’s Next event will focus on the growing importance of influencer marketing in an age of ubiquitous social media.
Creators, brands, and agencies will be on hand to discuss how they are approaching this new economy.
Content Marketing World
Date: September 13-16, 2022
Format: In-person or online
Location: Cleveland, OH
Speakers: Kim Olson, Alison Jarris, Justin Ethington
Cost: In-person starting from $1,499; Virtual from $699
About: Over four days, attendees will learn strategies for building winning SEO teams, systems, and processes.
With more than 100 sessions, workshops, and industry forums, you can choose the topics and sessions that are relevant to you. Thousands of marketers and representatives from numerous global brands will