How Automation Improves Your Business

Amel
How Automation Improves Your Business

Automation can save your company time and money by reducing mundane labor and allowing you to focus on more valuable tasks. Even if you are not in the technology business, you can still utilize processes that improve your efficiency, such as augmented reality, the Internet of Things and artificial intelligence. These applications may sound farfetched and unrealistic, but you are probably using several examples of automation without even realizing it.

Continue reading to learn how you can better implement automation in your business to improve profit margins and productivity.

Augmented Reality for Better Layouts

Augmented reality is not just science fiction. It is being implemented every day in the workforce to help layout and design workspaces and machinery. If you want to install several bridge cranes Louisville in your warehouse, your best practice is to create a digital representation of the space and create a 3D model. Augmented reality saves time and saves money that would previously be spent on materials and physical models. Automation allows for quick measurements and accurate layouts that can be stored digitally without the need for physical space.

IoT for Instant Processes

The Internet of Things, or IoT, is the process of connecting all your devices and automating their maintenance. If you have ever set a thermostat to maintain a specific temperature from your phone, you have used the IoT.

AI for Pattern Recognition

Artificial intelligence is a broad grouping of technologies that recognize patterns and act on specific data. If you ever automate anything digitally, you have used AI technology. Using AI with the IoT can be very powerful in the workplace because it can automate very complicated processes.

Automation will be utilized more often as time goes on. It can increase productivity and save money, and if you are a business owner, it is in your best interest to automate your workflow as much as possible.…

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Why should I opt for a custom web design?

Amel
Why should I opt for a custom web design?

Having a website has become essential if you want your business to thrive in the modern world. The best part about this is that business owners can make the most out of custom web designs. But why should we go for custom-made designs when templates are available for the users at a cheaper rate. Let us get right into it. 

But before we begin, let us first take a look at the types of web design that are available.

There are only two types of web design that are known to the technical world. Website templates and custom web design. The majority of the audience goes for website templates as they like to save money and also avoid the effort it takes to find the right web designer and a great web design agency. 

Although website templates may come at a cheaper rate, a custom design still has a lot more to offer. 

Let us get to know what makes custom web designing the need of the hour. 

Why should I choose custom web design?

Personalization 

Website templates do not offer you the creative license to add or remove something on your own. On the other hand, a custom design offers you the option of adding a certain flair to it, helping you to leave an ingenious impression on the customers. Custom-made websites are far more customizable when compared to website templates. 

Having a unique design also helps you to stay ahead of the curve in the competitive market. Personalization makes it possible for you to define exactly what your business is about without any stress. 

Adds to the picturesque view

It is common knowledge that website templates don’t have much to offer when it comes to color, font, and designs that can be used. It is also no secret that your website can perform better on the internet if it is visually appealing since it is the very first thing that customers keep an eye on whenever they visit a website. 

This is why it is important for you to be selective with your design, even if it gets you a bit behind your schedule. Hiring a web design agency for custom designing offers you the liberty to experiment with as many colors, fonts, and designs as you want. You can choose from a wide range of selections so to find the theme that best suits your business. 

You can also opt to be creative to give the website an innovative overall look. All you have to do is to share your vision and ideas with the agency and you are good to go. 

Monetary benefits

Contrary to popular belief, custom web designs can save you tons of money as it is a one-time investment alongside getting positive results for you and your business. Often small business owners tend to cut costs which is why they go for website templates, but to the surprise of everyone, you can get a great web design agency at your service and it

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How To Check The Return On Investment Of Your Search Engine Optimization

Amel
How To Check The Return On Investment Of Your Search Engine Optimization

By Amine Rahal, entrepreneur and writer. Amine is the CEO of IronMonk, a digital marketing agency specializing in SEO and CMO at Regal Assets, an IRA company. 

Normally, you can measure the return on an investment (ROI) by taking the gain generated by the investment and subtracting its cost. Sounds simple enough, right? Well, in the search engine optimization (SEO) world, it’s a bit less straightforward. 

That’s because it can be hard to pinpoint exactly how much of your sales or leads are generated by SEO alone. It’s also hard to track exactly which costs have gone into designing and implementing your SEO strategy. 

Given this difficulty, I’ve gone ahead and outlined my formula for calculating and monitoring the ROI of an SEO campaign. As the owner of two full-service digital marketing agencies, I’ve tracked SEO performance across countless client campaigns for over a decade. After years of success in the field, I thought I’d share my basic strategy for SEO analytics and monitoring.

Where ROI Meets SEO For E-Commerce

For those who specialize in e-commerce, there are specific ways you can track and manage your SEO performance. Thanks to Google Analytics (yes, including the free version), you can do this fairly simply. Below, I’ve outlined the basic steps involved. 

First, open your Google Analytics account and navigate to the “ADMIN” panel within the left-hand sidebar. From there, navigate to the “VIEW” tab and select “e-Commerce settings” and finally “Enable Enhanced e-Commerce Reporting.”

Whether you use Shopify or WooCommerce, your next step is to initialize tracking on these platforms so the data can be communicated to Google Analytics. Here’s a thorough guide on how to do that. Once complete, you’ll be able to view a variety of key metrics, such as:

• Customer checkout behavior

• Product performance

• Conversion rates

• Average order values

• Revenue metrics

• Page origination

For our purposes, the last metric, page origination, is especially important. This is because it lets you know where your customers are coming from and beginning their journey through your funnel. From there, you can learn which pages are performing well — and you’ll be able to assign values to each webpage to see where SEO results can be improved — and which pages are already top performers. 

Calculating Your SEO ROI

A successful SEO strategy depends on publishing lots of high-quality, well-researched content. In my estimation, you’re going to need at least 250 published articles to gain traction with your SEO campaign, especially if you’re involved in highly competitive niches, like personal finance or health and fitness. 

Let’s say each short article costs you $100 to have written and published on your site. That would amount to a $25,000 investment. Now, you have to take this figure and divide it by the total gain from your SEO investment. Let’s say you’ve gained $500,000 worth of traffic over the span of one year based on your SEO campaign. The calculation would proceed as follows:

1. ($500,000 –

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Green Technology for Sustainable Development, Hisense Contributes to Achieving Carbon Neutrality | Nation/World

Amel
Green Technology for Sustainable Development, Hisense Contributes to Achieving Carbon Neutrality | Nation/World

QINGDAO, China–(BUSINESS WIRE)–Oct 29, 2021–

The COP26 Summit is set to begin on Oct 31st,  around 200 countries will gather and discuss the actions to protect and restore ecosystems. Driven by green technology, Hisense continues to integrate environmental protection initiatives in all aspects of manufacturing, supply chain, and developing energy-saving products.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20211029005165/en/

Hisense Green Technology (Photo: Business Wire)

Greener Technology

Since 2018, Hisense reduced HFC-245fa through technology innovation, reformed its refrigerator production using foaming technology and lowered greenhouse emissions. As a result, it decreased approximately 5847.3 tons of CO2 emissions. Furthermore, in 2021, United Nations Development Program(UNDP) publicly appraised the technology as an eco-leader in the fridge industry.

More Energy Saving

Hisense has now lowered the power consumption of a 100-inch Laser TV to around 250 watts, while the LCD TV of the same size has a power consumption of more than 800 watts. In the future, Hisense will reduce the energy consumption of 100-inch Laser TV to under 200 watts.

Sustainable Manufacturing

Hisense strictly follows the principles of energy conservation and environmental protection at all stages, from raw material selection to production and processing. For example, when Hisense manufactures a new series of TVs, it optimizes the overall heat dissipation system of the TV, reduces the thickness of the back cover of the TV, and saves 4,626 tons of plastic each year, which is equivalent to reducing the use of 514 million plastic bags.

Along with the COP26 conference, CNBC launched the CNBC ESG Council, a roundtable summit attended and discussed by the CEOs of the world’s most prominent companies. Speaking beforehand, Hisense President Jia Shaoqian, a member of the CNBC ESG Council, shared his insights and actions on technological innovation and sustainable development with global audiences.

President Jia also stated that, as a company with social influence and fulfillment of social responsibility, we should always focus on ESG, achieve the goal of being green, healthy, low energy consumption and environmental protection, meanwhile, without sacrificing the environment, achieving sustainable development with greener, healthier, lower energy consumption and better environmental protection. Sustainable development is a long-term endeavor for Hisense. Internally, Hisense adheres to a long-term initiative of building a better environment for enterprises and employees. Externally, we fulfill environmental protection and social responsibility to ensure that consumer rights and the world environment are protected.

View source version on businesswire.com:https://www.businesswire.com/news/home/20211029005165/en/

CONTACT: Media:

Lori Luo

Hisense PR Team

Email:[email protected]

KEYWORD: AUSTRALIA/OCEANIA CHINA AUSTRALIA ASIA PACIFIC

INDUSTRY KEYWORD: HARDWARE ENERGY ENVIRONMENT TECHNOLOGY OTHER ENERGY

SOURCE: Hisense

Copyright Business Wire 2021.

PUB: 10/29/2021 04:21 AM/DISC: 10/29/2021 04:21 AM

http://www.businesswire.com/news/home/20211029005165/en

Copyright Business Wire 2021.


https://www.bdtonline.com/news/nation_world/green-technology-for-sustainable-development-hisense-contributes-to-achieving-carbon-neutrality/article_9c0f643c-7711-5d5c-b4f8-07c20e2edcc7.html…

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City MOGULS Partners with Craftly.AI to Run Search Engine Optimization Workshop

Amel
City MOGULS Partners with Craftly.AI to Run Search Engine Optimization Workshop

City MOGULS, a thriving community of purpose-driven entrepreneurs, supports the next generation of trailblazers with a free Search Engine Optimization workshop.

TORONTO, Oct. 27, 2021 /PRNewswire/ — 10 years ago, if your business didn’t have a website, it was as if it didn’t exist. Now, it’s not enough to have a website, that website needs to be optimized. The everchanging would of Search engine optimization is the process of improving your web traffic and search engine visibility. Wondering how to compete with big brands, without breaking the bank? City MOGULS is partnering with SEO Specialist Iman Bashir on an exciting new workshop: Ten Effective Ways To Improve Google Rankings Using AI.

Free for all, this virtual event will take place on Wednesday, November 17, 2021 from 12PM-1PM EST. You’ll learn advanced Search Engine Optimization (SEO) strategies and tackle some of the low hanging fruit that will have an impact today. SEO Specialist, Iman Bashir will navigate through concepts with real life examples, interactive exercises and data-driven tips that can help just about anyone.

This event will cover:

  • How to get started? Setting up your online presence with on-page SEO

  • Competitive analysis for your industry

  • The must-have tools to help track and execute your personalized SEO strategy

  • How to avoid the scams, traps, and SEO killers

  • How to write and rank pages and posts that convert, growing your community with engaging content and leverage AI to scale your content efforts

  • Discover growth hacking: turn offline efforts into link building and growth opportunities

Led by Iman Bashir, SEO expert and Founder of Craftly.AI – AI Powered Copywriting Assistant that focuses on meddling the worlds of AI and SEO drive what matters, revenue. Leveraging the latest in AI technology combined with organic search strategy, Iman architects technology solutions and innovative digital marketing strategies that help users find a way to think beyond ordinary.

Click here for more information and the registration to participate in City MOGUL’s Workshop. Attendees will receive Digital Marketing discounts & freebies. Limited space.

About Craftly.AI

Craftly.AI is a web-based artificial intelligence copywriting assistant that generates original and high-performing content. By leveraging the largest neural network to date, the technology learns to flawlessly emulate unique communication styles while injecting the necessary formulas for success. Be it billion-dollar brands or freelance writers, Craftly.AI designs marketing tools with a data-driven approach to provide users all the options they need to generate copy for blogs, web, e-commerce, emails, or ideas in seconds.

About City Moguls

City MOGULS is a platform that celebrates, educates, and connects innovative entrepreneurs to inspire great leaders. They provide opportunities for entrepreneurs and like-minded go getters to connect, grow, support, get advice and give back to their communities. Through membership, mentorship, mastermind groups, and inspiring events, City MOGULS is helping build the next generation of purpose-driven leaders.

Press Contact:

Victoria Marshman
416-627-1435

Cision

Cision

View original content to download multimedia:https://www.prnewswire.com/news-releases/city-moguls-partners-with-craftlyai-to-run-search-engine-optimization-workshop-301409456.html

SOURCE City Moguls

https://finance.yahoo.com/news/city-moguls-partners-craftly-ai-150100472.html…

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DustPhotonics Secures $33M to Develop its Silicon Photonics Technology

Amel
DustPhotonics Secures M to Develop its Silicon Photonics Technology

MODIIN, Israel, Oct. 28, 2021 — DustPhotonics, a leading developer of silicon photonics technology and solutions, announced today a new investment and corporate reorganization to align with new business opportunities and corporate strategy. This investment, totaling $33 million, was led by Greenfield Partners, who join DustPhotonics’ Round B investors Intel Capital, veteran entrepreneur Avigdor Willenz, and others. In addition, the company also announced it has completed an organizational realignment to support its strategic and business direction. The company will focus its resources on silicon photonics solutions and phase out its Transceivers product line. As part of this move, Ronnen Lovinger, president of DustPhotonics, has assumed the role of CEO. Ben Rubovitch, the company’s previous CEO, has stepped down and will lead the Business side of the company.

DustPhotonics Secures M to Develop its Silicon Photonics Technology
Ronnen Lovinger, CEO of DustPhotonics.

The development and production of silicon photonics solutions has increased in complexity in recent years, driven by exponentially growing data rates with every successive generation. DustPhotonics focuses on developing scalable, high density, lower power and higher reliability technologies to meet these needs. The company’s InP Laser to Silicon Photonics integration technology will provide significant value differentiation enabling superior performance to support 800 Gb/s, 1.6Tb/s, CPO and future products.

“This latest investment and the organizational changes will enable us to take advantage of new business opportunities and to continue focusing on serving our customers’ strategic requirements. Our disruptive silicon photonics technology addresses their key and most challenging problems, creating scalable, cost-effective silicon photonics and driving it as the mainstream solution for the Cloud and Telecom markets,” said Ronnen Lovinger, CEO of DustPhotonics. “We are thrilled at the continued confidence of our investors in our strategic direction.”

“With the rapid evolution of the connectivity and silicon optics markets, there is a growing need for innovative technologies. DustPhotonics is well positioned at the forefront of silicon photonics technology development and we are excited to take part in their journey,” said Yuda Doron, Managing Partner at Greenfield Partners.

About DustPhotonics

DustPhotonics develops silicon photonics  solutions for Cloud, data center, enterprise and HPC applications. Its innovative products and technology, such as Laser integration into Silicon, are targeted at enabling the next generation of optical modules and connectivity. DustPhotonics was founded in 2017 with offices in Modi’in, Israel and Cupertino, California. For more information, visit www.dustphotonics.com or contact [email protected].

About Greenfield Partners

Greenfield Partners is an Israel-based investment firm focused on exceptional early growth stage technology and tech-enabled businesses. With a dual presence in Tel Aviv and New York, the Greenfield team fuses investment and operating experience, deep local Israeli roots, and an expansive global network to support entrepreneurs in their quest to build thriving technology companies.

Source: DustPhotonics

DustPhotonics Secures $33M to Develop its Silicon Photonics Technology

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